DIESEL Jakarta boutique located at Plaza Indonesia is a luxury fashion store of DIESEL brand operated by Time International. Discover more information about DIESEL Jakarta here.
Diesel Jakarta
(May 12, 2016), Jakarta, Indonesia – DIESEL proudly announces the opening of its first store at Plaza Indonesia, Jakarta, in partnership with leading luxury fashion retailer and brand builder, Time International.
“I’ve always been inspired by the Indonesian culture and lifestyle,” said Nicola Formichetti, DIESEL’s Artistic Director. “I am proud to open our first DIESEL store in this dynamic metropole.”
Located at Level 2 of Plaza Indonesia in Central Jakarta, the modern and conceptual store spans 125 sq.m. Sticking to the brand’s original DNA, the new store display the perfect expression of the brand’s alternative to luxury positioning, accented by dark metal, leather and stainless steel, the bright space structurally displays the latest menswear on one side and womenswear on the other. Our denim offer is showcased in a dedicated area where the customer can experience a personalised service with the new summer designs cuts and washes.
The new store offers a product selection that reflects the brands DNA through its iconic pieces with denim at the core, a constant search for an innovative product like Jogg Jeans, DIESEL’s denim mastery is present throughout the collection with new fits in lightweight, soft denim in pale washes and pioneers new silhouettes beyond the ubiquitous skinny.
Iconic DIESEL rock-and-roll inspiration injects a tough attitude, geometric denim patchwork in shades from inky indigo to bleached white detail standout shirtdresses, jackets, shirts and chain shoulder strap bags.
The Chino collection melds DIESEL denim mastery with preppy styling. Cut in either carrot or slim shapes; the relaxed designs feature soft linen and cotton fabrics, a washed-out pale blue and white palette. The new intimates collection and the fashion footwear completes the vision of the DIESEL world.
ABOUT DIESEL
DIESEL is a fashion industry legend. A pioneer in the world of denim and casual wear, it has always remained both outside and ahead of trends. Never forsaking its original DNA, it has evolved into an iconic global lifestyle brand. Despite DIESEL’s extraordinary growth, its philosophy is the same as when Renzo Rosso created it in 1978. He envisaged a brand that would stand for passion, individuality and self-expression. Today, Diesel continues to blaze its trail. It is on a continuing mission to challenge the status quo, experiments with new ideas, innovates and provoke.
www.diesel.com
@DIESEL: https://www.instagram.com/diesel/
ABOUT TIME INTERNATIONAL
A leading brand builder and retail organisation, Time International prides itself on its commitment to the promotion and appreciation of horological culture, luxury fashion, and lifestyle. Founded in the 1960s and currently managed by its second generation, Time International manages and operates both multi-brand retail stores – including leading watch retailer The Time Place, INTime, Urban Icon, and @Time – as well as mono-brand boutiques for several of the world’s most renowned brands, among them Rolex, Chanel, Cartier, TAG Heuer, Fendi, Fossil, Tory Burch and most recently, DIESEL.
Renowned as an inspiring place to work in, the company enhances the wellbeing of its employees and nurtures the talents behind the business while also upholding its history of excellent service. With its unparalleled position in the market, Time International is also committed to giving back to society. The company is dedicated to keeping its long-held high standards of quality Marketing Expertise and Customer Relations.
Time International has the largest service centre in Jakarta, Time Care and Watch Care, complete with state-of-the-art technology providing professional after-sales care for all brands sold from the retail outlets. For more information, visit www.timeinternational.co.id
